What Campaign Programs does
Campaign Programs runs coordinated email, phone and LinkedIn outreach for demand generation teams. We'd rather hand over a few right leads than a long list of wrong ones.
Multi-channel outreach
Email, phone and LinkedIn, working together.
We combine personal email, calling and LinkedIn touchpoints in one sequence, so prospects hear from you in the channel they actually use, without being chased in all of them at once.
- Coordinated sequences
- Channel-by-channel tracking
- Respectful follow-up limits
MQL programs
Marketing-qualified leads that match your scoring.
We agree your qualification criteria up front, then run content, email and research programs that bring in people who meet them. Every lead arrives with the fields your team scores on.
- Agreed scoring criteria
- Content-led engagement
- CRM-ready lead records
Event and webinar registrations
The right attendees in the room.
We promote your webinars, roundtables and events to the roles you want there, confirm registrations and follow up afterwards so attendance turns into pipeline.
- Targeted invitations
- Registration and reminders
- Post-event follow-up
Marketing analytics
See what turns into pipeline.
We connect campaign, website and CRM data so you can see which channels and programs produce meetings and revenue, and report it in a way leadership can read.
- Funnel and attribution setup
- Dashboard build
- Monthly insight reviews